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IMPACT International Marketing Announces Strategic Alliance with E FUN an Industry-Leading Tablet and Digital Pen Manufacturer
Thursday, March 24, 2011
Lake Havasu City, AZ – IMPACT International Marketing, (www.iimgroup.com) a leading national product, service and technology provider to the loyalty and incentive marketing arena, has announced a strategic alliance with global consumer electronics manufacturer E FUN to offer marketers and incentive buyers E FUN’s Nextbook Android Tablets and APEN Digital Pen electronic products.

With E FUN, IMPACT International customers will have access to the feature rich Nextbook 7 inch, 8.4 inch and 10 inch Android Tablets and wireless APEN Digital Pen consumer electronic products that can compete with top brands. IMPACT will work with E FUN to build a marketing strategy for identifying, securing, and retaining incentive marketing customers. Using the full suite of IMPACT‘s distribution network and technology solutions, E FUN will now be able to make their products readily available to the incentive industry, who is always eager for the next hottest product. As E FUN’s manufacturing team concentrates on emerging and changing technology, IMPACT can focus on the distributor and reseller network with real-time precision.

"The strategic alliance with IMPACT International Marketing is a perfect fit for matching a high quality manufacturer of Android Tablets and Digital Pens with a leader in the incentive industry to mutually grow and support our respective business,” said Jason Liszewski, Managing Director and Vice President of Sales for E FUN. “Our production team is committed to a high standard of quality assurance to ensure that IMPACT’s clients’ expectations and needs are met and exceeded."

"Today E FUN is a top supplier of Android Tablet Computers and Digital Pen consumer electronics. Their continued growth and success is attributed to their strong focus on product research and development, along with reputable customer service. With a MSRP of $199 for an entry level Next2 7 inch tablet with built in Wi-Fi, an Android APPs Marketplace, preloaded e-books and an integrated e-Bookstore for future reading – why would you want to pay more? But let’s not forget the wireless Digital Pens are starting at $99. All of their products are supported with firmware updates and a solid manufacturer’s warranty,” remarked Kathryn Felke, President of IMPACT International Marketing. “It’s an integrated approach with a manufacturer that will help our clients take full advantage of having access to cutting edge consumer electronics enhanced by the technological advancements being made every day by E FUN. These products will prove to be this year’s hottest ticket and we welcome the opportunity to work with E FUN now and in the future."



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About E FUN .
As its name implies, E FUN designs and markets fun, lifestyle e-products that are easily accessible. While appreciated by techies, E FUN products are primarily designed for consumers who desire the latest technological products, but are more concerned with what they do, not how they do it. E FUN’s ongoing product innovation focuses on making electronics and computing more fun! Initial product offerings from E FUN include the APEN digital pen and Nextbook Android tablets. E FUN is headquartered in West Covina, California.


For additional information please visit E FUN at www.e-funusa.com, APEN at www.apenusa.com, and Nextbook at www.nextbookusa.com  

About IMPACT International Marketing
IMPACT International Marketing is a national product, service and technology company dedicated to helping incentive and loyalty marketers plan, build, launch and maintain relevant loyalty and reward programs of all types and sizes to keep their prospects and customers engaged. Product offerings include premiums, rebates and rewards, gift cards, travel, and lifestyle benefits all supported with off or online fulfillment technologies.  Headquartered in Lake Havasu City, Arizona, IMPACT International Marketing currently has 3 offices operating across the country and is actively expanding into new markets. For more information, visit www.iimgroup.com.



Media Contacts:
For Impact Marketing:
Lisa Hermes
866-414-1390
lhermes@iimgroup.com
For E FUN:
Susan van Barneveld / Rita Lee
Public Communications Worldwide
714-891-3660
EFUN@pc-w.com
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